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Brand and Marketing Services

In a dynamic business environment, the key to success is standing out.
MEmotion is here to help your brand rise above the competition.
We specialize in creating strong brand identities and strategic marketing solutions that inspire, attract, and retain your audience.

Strategic and Operational

Marketing Services

At MEmotion, our boutique branding and advertising agency, we believe that every successful strategy starts with a deep understanding of your goals and audience.
That is why we create personalized solutions that cover everything from strategic planning and brand management to digital marketing and social media management.

Whether you are launching a new brand or looking to increase the impact of an established business, we are here to help you achieve real results and long-term success through 360° integrated branding, marketing, and advertising services.

Services

Strategic Brand Services

Our strategic brand services lay the foundation of your brand by combining in-depth analysis, positioning, and identity.
We help you stand out and earn the trust of your target audience.

Strategic Planning

  • Phase 1:
  • •     SWOT analysis of online presence
  • •     Target persona research
  • •     Marketing, SEO, and UX website analysis
  • Phase 2:
  • •     Communication strategy and brand archetypes
  • •     Brand design concept
  • •     Marketing mix – Action plan
  • •     Advertising campaigns – Action plan
  • •     Setting goals and KPIs by channel
  • •     Photo, video, and website briefs and guidelines
  • Phase 3:
  • •     Implementation and technical setup

Brand Identity

  • Logo creation and logo design
  • Brand identity development
  • Full brand book and logo usage guide
  • Branding strategy and brand implementation
  • Corporate and pitch presentation design

Business Planning

  • Business consulting and positioning
  • Business analysis and segmentation
  • Business modeling and process optimization
  • Detailed customer segmentation
  • Business preparation and development for investment

Website Development and SEO

  • Web design and development of websites and landing pages
  • Comprehensive SEO audit
  • On-page and off-page SEO analysis and maintenance
  • Content marketing, copywriting, and SEO attributes for the website
  • Project management for website creation and optimization
Services

Operational Marketing Services

Our operational marketing services help turn strategies into action.
We create campaigns with a clear focus on results, increasing visibility, engaging your audience, and supporting business growth.

Graphic Design

  • Web design for websites, landing pages, and apps
  • Design of visuals for social media, website banners, and other digital materials
  • Design and printing of business cards, letterheads, folders, notebooks, brochures, pens, boxes, packaging, labels, and other print materials on request
  • Creative concepts and design for static and dynamic banners and visuals
  • Design and prepress preparation for billboards, roll-up banners, and other outdoor advertising visuals
  • Design and printing of menus, catalogs, and other materials for hotels and restaurants

Social Media

  • Creation and optimization of corporate social media profiles
  • Maintenance and development of corporate social media presence
  • Copywriting and creation of photo and video content for social media
  • Scheduling and setting up social media posts
  • Online reputation management, replying to reviews, messages, and comments
  • Follower growth, analytics, and performance optimization

Digital Advertising

  • Audience creation and ad account setup
  • Digital PPC ads on Facebook, Instagram, LinkedIn, and TikTok for generating engagement, traffic, and conversions
  • Search, Display, and Performance Max campaigns in Google Ads
  • Digital ads on Spotify, Viber, and more

Video Marketing

  • Creative concepts and creative for videos
  • Photo and video shooting, editing, and production for TV and digital channels
  • Photo and video editing and content creation for social media
  • Creation of animated videos for social media
  • Creative development and production of videos using AI software

PR & Influencer Marketing

  • Planning, creation, and management of PR campaigns, press releases, and sponsored publications
  • Organizing online and offline events, gatherings, and press conferences
  • Info tours and press tours in hotels, resorts, and holiday destinations
  • Influencer analysis, segmentation, selection, and management
  • Content planning for influencer campaigns, content review, and approval
  • Planning and managing email campaigns, automation, design, setup, delivery, and analytics

Media Services

  • Building a relevant and effective media mix – Billboards, Radio, TV
  • Budget planning, communication, negotiations, and preferential media terms
  • Account management, quality control, and media plan effectiveness tracking
  • Creative concept, shooting, and editing of TV and radio commercials
MEmotion Guide

Internal Team Trainings

"Nail" your brand in the right spot in 3 steps!

In recent years, many internal teams from both established and emerging brands including those undergoing rebranding – have chosen the MEmotion team to conduct internal trainings based on the Brand Archetypes methodology. Following the trainings, we support them throughout the rebranding process.

You can also access our interactive digital guide, built on a concrete methodology for both new and existing brands.
With it, your teams can independently discover how to guide the business toward a stronger place in the customer’s mind and achieve more effective sales optimization.

How we work?

Structured and efficient process

Our working process is structured, efficient, and tailored to the needs of each business. From the initial contact to the completion of our 360° marketing services cycle, we work with care and attention to detail. We adapt and build long-term partnerships, ensuring you receive personalized attention and individual solutions through a flexible approach.

1

Let’s meet!

We start with an introductory meeting where we discuss your goals, vision, and expectations. This is our chance to learn more about your business and see how we can add value to it.

2

Detailed discussion and planning

After the initial meeting, we analyze your needs and develop proposals for marketing approaches. We share ideas and discuss what would work most effectively for your brand.

3

Choosing the right marketing services

Based on your goals and budget, we offer the appropriate marketing mix of services or a custom-designed strategy that meets your needs. All conditions are discussed transparently so you know what to expect.

4

Adjustments and finalizing the plan

After discussing the package, we make final adjustments and clarify all the details. The possibilities for personalizing each marketing services package ensure that it is fully aligned with your goals.

5

First steps in execution

Once the plan is finalized and the contract is signed, we move on to the first real steps. We develop and launch the campaign, maintaining regular communication and keeping you informed of the progress.

6

Regular monitoring and feedback

Throughout the entire process, we hold regular meetings to provide feedback and track results. We make necessary adjustments to achieve optimal results and ensure successful campaign execution.

Clients

They chose marketing with emotion

The businesses that trust us are at the heart of everything we do, and their words are our most valuable asset.
From initial strategies to the execution of successful campaigns, every step of our work is focused on achieving real business goals.
Read about their experience with our team, the quality of our services, and the results we achieve together.

We’ve been working with MEmotion for many years, and they truly feel like a part of the euShipments.com team. Together, we’re building the international marketing presence of our brand, as well as that of our acquired companies. With their support, we’ve established ourselves as a leading eCommerce logistics company in the region, achieved significant growth, and built strong communication with our clients. MEmotion not only understands our needs but consistently develops successful marketing strategies that help us move forward.

Svetlozar DimitrovCo-Founder & CEO, euShipments.com

Working with MEmotion has been both productive and enjoyable. Communication is smooth and the results speak for themselves. I would definitely recommend them, especially after seeing how well they perform even under tight deadlines. Quality is always their focus and end goal - something we value deeply at every level, including in our partnerships.

Severina KirilovaMarketing specialist, Nike

I highly recommend MEmotion and give top marks to the team’s work. They fully met our requirements and expectations, and they are the right choice when it comes to marketing services.

Andrei ArnaudovFounder, Bulgaria Wants You

Katya was a huge help in the early years of building the Ucha.se brand. She worked under some truly tough conditions for any marketer - no budget, not even a clear business model. And to make things even more challenging, she had to meet the demanding expectations of well-meaning founders who wanted everything to be measurable and as efficient as possible...

Darin MadzharovFounder, Ucha.se

It’s important to have someone help you navigate the vast world of social media. MEmotion can explain it all to you. Ads, audiences, graphics, copy - their team understands everything we need to make sure we don’t get lost in the online world. Here at Ingram Micro Bulgaria, we’ve found our place. With MEmotion. Thank you!

Velina SashevaEmployee Engagement and Branding Lead, Ingram Micro

Katya and the entire MEmotion team are amazing! If you’re looking for a guaranteed formula for success, go to them! Their marketing services are top-notch.

Todor VasilievFounder & CEO, CancerCare.bg

The most creative digital marketing partner I’ve worked with in my 20 years of professional experience in healthcare and innovation!

Ivaylo PetrovFounder & co-CEO, Shemha Health

Our team has a favorite hashtag - #Ilovemyjob. After more than a year of working together, that’s the one I’d use to describe Katya and her team. These people are not just professionals! They love what they do! And it shows—it’s what makes them stand out!

Magladena PashovaCo-founder & CEO, Ne Na Diastazata

Professionals working with great enthusiasm. They dive into every detail of our business and adapt to its specifics to achieve maximum value for us. One of the reasons Cashway is what it is today - a leading cashback service - is precisely because of MEmotion!

Georgi KostadinovCEO & co-founder, Cashway.bg

Very good professionals! As their clients, we are extremely satisfied with their approach, effort, and the great results they deliver.

Evgeni IlievFounder, iZone.bg

We had the opportunity to work with the MEmotion team on a project to build a brand to market premium food products and goods and an online store respectively. I would say that our partnership was extremely fulfilling. With their experience and insight, they were able to save us many mistakes and slip-ups, while the level of interaction was always extremely professional. I am clearly aware that we, as commissioners, were unprepared and erratic, but as true pioneers we have more lessons to learn, but also the courage to challenge established practices and standards. Yet in fairness, I will say that in partnership we have laid strong foundations on which to stand.

Stefan KostovCo-Founder, PureGoods
Clients

Teams which trusted us

Not just clients, many of them have become friends, trusted partners, and like-minded collaborators.
These are some of the quality businesses that placed their trust in us on the journey of building, promoting, and establishing their successful brands, products, and services.

We’re proud to create long-lasting partnerships with teams behind genuine, purpose-driven brands that inspire and bring positive change across various industries, including HORECA, eCommerce, Bio & Wellness, Energy, Green and Circular Economy, Cosmetics, Sports Goods, NGOs, and more.