How We Built Brand Recognition for a Hotel with a Comprehensive Marketing and Branding Strategy
As a luxury hotel in an extremely competitive environment, it was important for Oasis Beach Club to establish itself as the preferred destination for vacationers on the Bulgarian Black Sea coast.
In January 2023, we began building a comprehensive marketing and branding strategy aimed at presenting Oasis Beach Club in the most unique and memorable way possible.
We achieved this through a full rebranding of all printed materials at the resort, website optimization, the creation of authentic video content, ongoing social media management and advertising, as well as extensive influencer campaigns. This mix of marketing activities resulted in a 15-20% annual increase in bookings since we started working together.
